If I take this question back to 1999-2000 the answer was simple, go to internet, search forsome companies "for eg: software companies, california" and collect email addresses from the search results and shoot an email introducing your service or product. Simple! It was the easiest and cost effective way of marketing the business. Life was good. But Now? It won’t work.

When you first hear the term “Whos Who directory,” you probably imagine that it’s a list of all of the most elite people that you can find.  When you apply this to business, you may imagine that it is filled with the most successful people and that you will never have a shot to take your place in one.  Nothing can actually be further from the truth.  One of these business to business registries is a place where you turn when you are looking to help yourself build the contacts which are ultimately going to bring about the highest levels of professional success.

Perhaps the hardest part of becoming successful in business is letting people actually know that you exist.  This is where networking is going to come into such important play.  As you start to get your name out there and make contacts who will be able to help you in the future, you’ll want to think about what joining a whos who registry is going to be able to accomplish for you.  As you start to look for the right Who’s Who directory to handle your needs, you’ll want to consider all of the specifics of what getting your name out there actually means.

Professional networking is going to be a crucial element toward you being the best business professional that you can possibly be.  The more people who you know, the more people you can reach out to.  That will not only help you bring in business, but it can serve to keep customers happy at all points throughout the time they spend with you.   It can be difficult to first meet these people, however, if you do not know where to turn.  This is why looking into joining a B2B directory can be so important toward getting you on the path toward success.

MySpace is an ever increasingly popular form of networking for both personal and business web sites. MySpace provides a free area for you to customize your site for a variety of purposes. You can use it to promote your business, connect with friends, find potential romantic partners and stay up to date with family members all via the Internet. You can blog, rate music, upload pictures and give your personal profiles to your friends and your friends’ friends.

The Greater New Haven Chamber of Commerce supports South Central Connecticut businesses with networking and consulting, leadership training programs, resources, and community development.